Fringe’s figures for the last week dropped after a brief uptick in the preceding episode, while FlashForward fell to another series low as a number of events caused TV viewership as a whole to decline.
Fringe’s audience came in at 6.04 million, despite a heavy promotional push by the network, Fox, placing The Observer in several real world events. FlashForward, on ABC, also hit a new low with 8 million viewers, while The CW lost out with Vampire Diaries for the first time, the show experiencing a loss and coming in at 3.6 million. Supernatural, also on The CW, stayed more or less steady, with 2.79 million in its first half hour for the midseason hiatus episode, dropping to 2.69 in the second half hour.
A number of factors have likely contributed to these terrible figures – sporting events as always, but also the release of New Moon, which took a staggering $140 million domestically in its opening weekend. Preview screenings, held Thursday night, also set new records for midnight showings.