The Neon Demon faux cosmetics ‘ads’ promos are quite eerie

The Neon Demon keeps adding layers in these cool new promo clips

the neon demon

Ahead of Nicolas Winding Refn’s stylish vampire horror The Neon Demon, these very cool, very fancy promos have been release in the style of those mega-posh cosmetics ads you always see but never fully understand.

When AllCity and Nicolas Winding Refn created the title sequence for The Neon Demon film they added in a little logo, ‘NWR’, hinting at the marque of a fashion or beauty brand. They’ve taken this to the next level with these faux cosmetic ads, stirring dark undertones and exposing the relationship between beauty, art and commerce in all its vicious glory. www.BeautyIsVicious.com

You can check out the ads exclusively below.

Presenting the eyes…

 

The lips…

 

The nails…

 

The powder…

 

From Drive and Only God Forgives director Nicolas Winding Refn, The Neon Demon stars Elle Fanning, Jena Malone, Bella Heathcote, Abbey Lee, Christina Hendricks, Alessandro Nivola, Jamie Clayton and Keanu Reeves.

The Neon Demon is in cinemas on 8 July. Read our interview with Nicolas Winding Refn in the new issue of SciFiNow.